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DIGITAL MARKETING INTERN

DIGITAL MARKETING INTERN

DIGITAL MARKETING INTERN

ANNA LA'S RESUME

DIGITAL MARKETING / SPORTS MEDIA / YOGA INSTRUCTOR

DIGITAL MARKETING INTERN

CLASSIC SWING GOLF LOUNGE                  

          OCT 2025 - PRESENT

- Launched the brand’s digital presence end-to-end: built the website and a linked the Trackman payment management system with booking and event tracking; configured analytics; and designed on-brand graphics in Adobe Creative Cloud and Canva to drive bookings, membership sign-ups, and key performance indicators

- Managed and grew the community across Instagram, Facebook, and LinkedIn: planned and published content, responded to comments, direct messages, and Google reviews, and produced/edit­ed photos and videos for promotional use, contributing to membership growth and event bookings

GRAPHIC DESIGNER & VIDEO EDITOR

THE PLAYERS' LOUNGE GEORGIA

          JUL 2025 - PRESENT

- Produce 3-4 weekly multimedia content packages on an athlete-driven digital platform, facilitating fan engagement and NIL opportunities for college athletes

- Collaborate cross-functionally with social media team under tight game day deadlines to maximize brand visibility across three premier accounts totaling 108K+ followers, including @georgiacfb (78.7K followers)

PHOTOGRAPHER & SOCIAL MEDIA

UGA ICE DAWGS HOCKEY

          JUN 2025 - PRESENT

- Produce and edit premium photo and video content across 2-4 monthly games, strengthening team's Instagram presence to 15.1K+ followers and enhancing fan engagement through authentic visual storytelling

          JUN 2025 - PRESENT

MARKETING INTERN

CONNECT MARKETING AGENCY

- Orchestrate 30+ email marketing campaigns via Mailchimp for 8+ diverse restaurant clients; implement audience segmentation strategies to improve open rates, click-through rates, and customer retention

- Develop tailored digital content and manage online reputation through strategic responses to Google Maps and SMG reviews, enhancing brand perception and driving repeat business

          AUG 2024 - PRESENT

GRAPHIC DESIGNER & PHOTOGRAPHER

UTC MOCS LACROSSE

- Elevated the team's visual identity and digital presence by designing and deploying engaging graphics across social media channels, significantly enhancing the club’s brand cohesion and online visibility

- Captured and professionally edited a high volume of high-quality photos from games, practices, and team events, providing a consistent library of visual content optimized for digital platforms

- Contributed strategically to marketing and communications goals by collaborating directly with team leadership to develop and implement effective visual marketing strategies and campaign

          DEC 2022 - PRESENT

UGC CREATOR & BRAND AMBASSADOR

INSTAGRAM

- Collaborate with 60+ brands, primarily in the beauty, health, and wellness industries, to create dynamic and strategic digital content


- Design and execute original content strategies, including  Reels, Stories, and Posts, to foster brand awareness, engagement, and sales conversions


- Produce content repurposed across brand-owned channels, including social media accounts, websites, online shops (e.g., Instagram Shops), and promotional campaigns
 

Past and current collaborations include: Celsius, Touchland, Puravida, Hollister, Suja Juice, Too Faced Cosmetics, Covey Skin, Casely, Bucked Up and many others

          JUN 2025 - SEPT 2025

SOCIAL MEDIA TEAM

ROME EMPERORS (MiLB)

- Drove multi-channel engagement by creating and scheduling strategic social media content, including the design of branded graphics and production of original photo/video assets optimized for platform performance

 

- Elevated visual content quality using proficiency in industry tools, including Canva, Photoroom, and Lightroom, ensuring brand consistency across all digital channels

 

-Cultivated authentic community presence by collaborating directly with trainers, staff, and gym members to develop effective user-generated content (UGC) and highlight specialized fitness techniques

          MAY 2025 - AUG 2025

MARKETING & COMMUNICATIONS INTERN

FITNESS1440

High-A Affiliate of Atlanta Braves | South Atlantic League

- Delivered real-time multimedia coverage for all home games, capturing in-stadium atmosphere through photography and videography to maximize fan engagement and digital reach across Instagram, TikTok, and Snapchat, translating live event energy into compelling digital content, driving social media growth and strengthening community connection with the franchise

          FEB 2025 - MAY 2025

MARKETING INTERN & PROJECT MANAGER

QUADSIS SHOES

- Led integrated marketing initiatives, including Instagram and TikTok campaigns, email marketing strategy, and website rebranding, to drive measurable business impact within the first two weeks: Instagram reach +133%, email click-through rate increased from 1.60% to 3.30%, new site visitors +69.7%

          FEB 2025 - MAY 2025

CASE MARKETING COMPETITION

CREATURE COMFORTS BREWING CO.

Presented our campaign at Creature Comforts Headquarters to their employees and team

- Developed strategic marketing plan to enhance brand awareness and maintain consistency during national expansion while preserving local community identity

- Conducted comprehensive brand analysis identifying core values, competitive strengths, and growth opportunities across new markets

- Collaborated with team to deliver strategic recommendations through professional presentation, demonstrating analytical thinking and creative problem-solving Internal

          AUG 2023 - DEC 2024

PRESS BOX MANAGER, SPORTS MARKETING 

BERRY COLLEGE ATHLETICS

- Coordinated press box operations and live-stream support for 20+ home athletic events across multiple sports in partnership with production team, ensuring accurate real-time information and seamless broadcast continuity

- Executed multimedia content production, including game-action photography and branded graphics (Adobe Creative Cloud, Canva); delivered digital assets pre-game, in-game, and post-game to power same-day recaps, social posts, and in-venue presentations

          AUG 2024 - DEC 2024

YOGA INSTRUCTOR

BERRY COLLEGE ATHLETIC CENTER

- Led weekly yoga sessions designed to promote physical wellness, flexibility, and mental balance for students and campus community members

- Delivered personalized instruction to accommodate varying skill levels, creating a supportive and inclusive class environment

 

- Contributed to student well-being and campus engagement through consistent, high-quality group instruction

          MAY 2024 - AUG 2024

YOGA INSTRUCTOR

FITNESS1440

- Lead dynamic group yoga sessions three times per week, promoting mind-body connection, flexibility, and stress relief for a diverse member base

 

- Design and adapt class flows to accommodate a wide range of skill levels and physical needs, creating an inclusive and empowering environment that encourages consistency, personal growth, and holistic wellness

VIEW PDF: here

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